Mind Source is expanding its market positioning, betting on expansion into new sectors of activity, namely retail and the pharmaceutical industry. The strategy comes at a time when the company seeks to diversify its customer base and strengthen its presence in areas with strong potential for digital transformation.

Until now, most of the company's activity has been concentrated in the financial and insurance sectors, which continue to represent a significant portion of the projects developed. However, the technology company intends to broaden the scope of its offering, taking its expertise in technology and consulting to other areas of the economy.

Mind Source has been establishing itself in the market through projects related to digital transformation, data analysis and artificial intelligence.

According to the organization's leadership, the economic context marked by the pandemic brought new challenges, but also accelerated the need for digitalization in companies. In this scenario, some organizations chose to postpone technological investments, while others took advantage of the moment to accelerate innovation projects and strengthen teams dedicated to digital transformation.

Despite the uncertainties, the consulting firm maintained its growth strategy and continued to strengthen its team, even adapting its recruitment processes to fully digital formats. The company believes that this transformation in the way of working and collaborating will leave a lasting legacy in the technology sector.

With more than a decade of activity, Mind Source also highlights the continuous investment in talent development and integration into the Rumos group as factors that have contributed to consolidating its market position.

Entering new sectors such as retail and the pharmaceutical industry thus represents another step in the company's growth strategy, which aims to continue supporting organizations in adopting technologies and improving their business processes.

Published in nTech news